Promotional Gift Development Trend

According to the Shanghai 2010 gift trend forecast report, environmental protection and low carbon will become the research and development trend of gift innovation, and the application of ecological and environmental protection materials will be realized through scientific and technological means, and the consumption of natural resources will be gradually reduced. On the other hand, in the coming period, products with strong functions, such as key chains with 2-in-1 or 3-in-1 functions, multi-functional desk calendars with radios, and USB accessories, will be greatly developed. At the same time, promotional gifts with the latest design will be welcomed by more corporate buyers with a high-value image.
For Chinese companies, technology is no longer a problem, because most companies have certain research and development capabilities, while companies that are not strong can purchase components from Japan and Hong Kong for assembly and production. Moreover, China's promotional gifts also have considerable advantages in price. If more creativity and inspiration are incorporated into the design, it will have stronger competitiveness. For Chinese promotional gift manufacturers, establishing brand awareness, independent innovation, and continuously improving product quality have become the top priorities of the overall industry; at the same time, they also need to overcome the pressure of rising raw material prices, shift raw material procurement to the local market, and reduce production costs .